Villa Vue — Brand Identity

A brand identity project developed for a luxury villa in Rethymno.

The goal was to create a calm, elegant and nature-inspired visual identity that reflects comfort, privacy and a refined sense of place.

Brand: Villa Vue

Category: Brand Identity · Visual Identity

Deliverables: Logo design, color palette, typography, visual direction

Brand Presentation

Brand Identity

Logo Design

The design approach emphasized simplicity, balance and a relaxed luxury aesthetic. Organic shapes, soft tones and minimal graphic elements were used to create a calm and welcoming brand presence.

Typography choices were made to balance character and readability, allowing the identity to feel both personal and refined across different touchpoints.

• Primary logo and symbol variations

• Brand color palette

• Typography system

• Visual mood and brand references